Lecture+Notes

Lecture 1: Class Introduction



Lecture 2: Fundamentals of Online Advertising



Lecture 3: Email Marketing



Lecture 4: Affiliate Marketing

Lecture 5: Search Engine Marketing/Optimization



Lecture 6: Digital Strategy

Lecture 7: Video SEO and Intro to Social Media Marketing

Lecture 8: Social Media Marketing



Lecture 9: Guest Talk: Jason Kemp, TeamBuy.Ca

http://hiepic.com/json-kemp-epcon2-presentation/

Lecture 10: Guest Lecture: Keith MacDonald



Lecture 11/12: Mobile Technology/Guest Speaker Jylie Tyios



Julie's talk: